Industries

 

Retail Industry

We help you in defining and tracking your different touchpoints and moments of truth, impacting store and brand loyalty.

Our research models will give you in-depth insights on which KPI’s are meaningful to loyalty and to purchase intent. But also, which ones require taking action to guarantee future success?

We have software portals at your disposal for quick access to your results and automated action planning, which enables you to manage your retail operations successfully.

Furthermore, we identify priorities and improvement areas. From visual merchandising over seasonal window campaigns to employee training. From detecting gaps in the staff sales skills to analyzing the delivery of a consistent Customer Experience.

RETAIL SERVICES

  • Mystery Customer Visits to Assess Sales and Customer Service
  • Mystery Visits to Competitors
  • Mystery Phone Audits
  • Customer Satisfaction Surveys: Phone Call, IVR or Email

Automobile Industry

From established to emerging markets, from retail experience to pricing research. We work for volume brands as well as luxury brands, within a global perspective.

In this hypercompetitive industry Customer Experience is crucial. We help clients to boost their dealer development and servicing levels.

We help you monitoring your sales performance, such as your successes in lead follow-up, your insights on the performance of your competitors, your motor show activity and your used car programs.

AUTOMOBILE SERVICES

  • Mystery Evaluations of Sales
  • Mystery Evaluations of Service
  • Mystery Customer Telephone Inquiries
  • Mystery Email and Web Inquiries
  • Competitor Assessments
  • Competitive Price Audits
  • In-person Customer Satisfaction Interviews

Health & Wellness Industry

B & S’s Health and Wellness programs have helped more than 1,000 health clubs and spas around the world assess and perfect its services and offerings. Leveraging mystery

evaluator information, businesses in the industry can devise strategies to stay ahead of their competition. From OTC to personal care products, we help companies optimizing their multiple channels on how to engage with the end customers. It is all about sales channel effectiveness and ROI on your trade-marketing investments.

Health & Wellness Services

  • Mystery Shopping to assess front desk, membership process, workout orientation and personal training
  • Phone audits to check employee knowledge of product, program and membership information
  • Facility audits to measure appearance and cleanliness
  • Member and Guest Satisfaction Surveys
  • Integrity Checks
  • Product Recommendation

Restaurant Industry

From fast food to gourmet fine dining establishments, B&S’s customer feedback programs, like our mystery guest visits can identify the key drivers at your establishment that are encouraging customer satisfaction and revisit intent.

Actionable program feedback gives management teams critical areas on which to focus to improve your organization’s overall performance. This in turn will allow your organization to provide clear expectations and achievement goals that will drive employee engagement.

Restaurant Services

  • Mystery Guest Visits
  • Restaurant and Bar Integrity Audits
  • Phone Calls to Measure Reservation and Menu Knowledge
  • Facility Audits to Assess Appearance and Cleanliness
  • Guest Satisfaction Surveys: In person, by phone, email or on the web

FMCG

As consumer lifestyles change rapidly in a volatile economy, Grocery, Pharmacy and FMCG businesses must assess and adjust quickly. B&S’s experience working with companies in this industry has afforded it an understanding into how these dynamic shifts not only affect where consumers choose to shop, but how they shop altogether. B&S’s designs and executes research systems aimed at providing actionable insight into creating strong brand identity, leveraging new product categories, expanding customer base, and attaining customer satisfaction levels requisite for staying ahead of the competition.

FMCG SERVICES

  • Mystery Customer Visits and Calls
  • Brand Standard Evaluations
  • POS Price and Merchandising Competitor Audits
  • Facility Audits to Assess Appearance and Cleanliness

Travel and Hotel Industry

The travel landscape continues to evolve. We help you building your service experience in this challenging climate. Restaurant or hotel chains, carriers or travel agencies can benefit from our customized programs to measure and improve your Customer Experience.

B & S is a leading provider in the travel and hospitality industry: from car rental to travel retail, from individual hotel performance to a top class dining experience.

The global outlook in the travel and hospitality branch remains positive, thanks to rising disposable incomes in emerging economies and overall relaxation of visa requirements.

Travel and Hotel Industry Services

  • Contact Center Audits
  • Mystery Guest Visits; Guest Experience, Brand Standards
  • Integrity Audits; Restaurant, Bar, Spa
  • Satisfaction Surveys; Guest, Associate
  • Competitor Evaluations

Ecommerce

Where traditional retail is able to connect and convert customers at the physical touch points, eCommerce has a touch-and-feel problem – both at points of conversion and at final product delivery.

Ecommerce Services

  • Delivery Process Audits
  • Return and Exchange Audits
  • Product Availability and Audits
  • Contact Center Audits

Being in par in terms of price and quality only gets you into the game. Service wins the game